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Brand & creative

Logo & visual identity

Your logo should work on the places customers actually encounter your business, from a small app icon to packaging and presentations. I connect the mark with a consistent visual language rather than treating it as an isolated graphic.

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Logo & visual identity — illustrative creative and working environment
Illustrative concept · Logo & visual identity

HOW I CAN HELP

A recognisable identity begins with a clear idea.

Logo concepts and refinement

Colour and typography direction

Practical brand application guidance

Hands refining a single monogram on a fine grid, macro pencil and compass detail

THE APPROACH

From the brief to a clear direction.

Yes. I can build the wider identity around it, including colour, typography, stationery, packaging and campaign applications. We can agree the assets you need before design begins.

Your name, audience, positioning and examples of where the logo will be used.

Identity stationery suite with business cards, letterhead and embossed mark

THE APPLICATION

Built around the way you work.

Yes. I can assess what should be retained, improve legibility and prepare an identity that works across print, websites and social profiles.

Discuss your brief

WAYS TO WORK TOGETHER

A focused project. Or ongoing support.

Start with a free conversation. We can then agree a project brief, a focused consultation or an ongoing engagement around your priorities.

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YOUR QUESTIONS, ANSWERED

Logo & visual identity FAQs

Scope, preparation and what happens next.

Can you help beyond the logo?

Yes. I can build the wider identity around it, including colour, typography, stationery, packaging and campaign applications. We can agree the assets you need before design begins.

Can you refresh my existing logo?

Yes. I can assess what should be retained, improve legibility and prepare an identity that works across print, websites and social profiles.

What should I prepare for our first conversation?

Your name, audience, positioning and examples of where the logo will be used.

How are the scope and timeline agreed?

I review your requirements, starting material and target date before proposing milestones. For logo & visual identity, the schedule depends on complexity, review rounds and the access or assets needed.

How much does this service cost?

The first consultation is free. A two-hour follow-up session is ₹15,000, and a business audit with a strategic plan is ₹50,000 + GST. Ongoing monthly options start at ₹75,000 + GST. Project delivery is scoped and quoted separately; we can choose the right arrangement for your brief.

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Kavish Arora

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