Brand & creative
Brand strategy & positioning
I help turn a broad business offering into a more focused position, message and communication direction. We start with the audience and the commercial challenge before deciding what the brand should say or look like.
Enquire about this service ↗
HOW I CAN HELP
Give the brand a clear reason to be chosen.
Positioning and messaging direction
Brand communication priorities
THE APPROACH
From the brief to a clear direction.
I can help clarify your audience, positioning, value proposition and messaging, then translate those decisions into a consistent creative direction.
Your current offer, customer questions, competitors and business goals.
THE APPLICATION
Built around the way you work.
Yes. We can review customer perceptions, your current offer and competitors before deciding what to retain and what needs to change.
Discuss your briefWAYS TO WORK TOGETHER
A focused project. Or ongoing support.
Start with a free conversation. We can then agree a project brief, a focused consultation or an ongoing engagement around your priorities.
YOUR QUESTIONS, ANSWERED
Brand strategy & positioning FAQs
Scope, preparation and what happens next.
What does brand strategy cover?
I can help clarify your audience, positioning, value proposition and messaging, then translate those decisions into a consistent creative direction.
Can you reposition an established business?
Yes. We can review customer perceptions, your current offer and competitors before deciding what to retain and what needs to change.
What should I prepare for our first conversation?
Your current offer, customer questions, competitors and business goals.
How are the scope and timeline agreed?
I review your requirements, starting material and target date before proposing milestones. For brand strategy & positioning, the schedule depends on complexity, review rounds and the access or assets needed.
How much does this service cost?
The first consultation is free. A two-hour follow-up session is ₹15,000, and a business audit with a strategic plan is ₹50,000 + GST. Ongoing monthly options start at ₹75,000 + GST. Project delivery is scoped and quoted separately; we can choose the right arrangement for your brief.