Aurelia is a free, original e-commerce WordPress theme for jewellery and boutique brands, finished in a warm earthy palette — recycled-gold, clay and cream tones with refined serif typography. The homepage ships as a complete storefront: hero, shop-by-collection edits, a bestsellers product grid, a brand-story section, a customer quote and a newsletter block. It’s WooCommerce-friendly, so you can turn it into a real shop in a few clicks.
Features
- Story-driven storefront homepage: hero, collections, product grid, brand story, testimonial & newsletter
- Warm earthy palette — recolour the whole theme from a few CSS variables
- Elegant serif + clean sans pairing (Cormorant Garamond & Jost)
- Sticky glass header with announcement bar, cart link and mobile menu
- WooCommerce-friendly product layout; custom logo, menus & featured images
- Blog / journal, single-post and static-page templates included
- Fully responsive, fast, clean-coded and translation-ready
How to install
- Download the ZIP below.
- In WordPress: Appearance → Themes → Add New → Upload Theme.
- Choose the ZIP, click Install Now, then Activate.
- Under Settings → Reading, set a static page as your homepage to use the storefront layout.
- Assign a menu to “Primary Menu” and add your logo under Customize.
About the demo images
The photos in the theme are original placeholder graphics (warm gradient panels marked “replace me”) created for this theme — safe to redistribute, but not real product photography. Replace them with your own images, or images you are licensed to use (your own photos, or free stock from Unsplash, Pexels or Pixabay under their licenses) before launching a live shop. Keep the same file names in the theme’s /images folder, or point front-page.php at your own uploads.
License
Aurelia is released under the GPL and is free for personal and commercial use. It is an original theme — not a copy of, and not affiliated with, any commercial template. The only thing you can’t do is resell the theme itself as-is. Full details are in the included LICENSE.
